News

Velveeta shortage may ruin your Super Bowl party

Velveeta shortage may ruin your Super Bowl party

CHEESY GOODNESS: What if this Velveeta shortage leads to a whole black market for processed cheese? Photo: Associated Press

With the Super Bowl just weeks away America could be facing a huge chili con queso conundrum: try not to panic, but we might be facing a shortage of the melty, gooey goodness known as Velveeta.

On Tuesday Advertising Age was the first to report that high consumer demand (it is definitely cheese dip season), paired with a “plant issue” could mean a lack of shelf-stable processed cheese product that pairs perfectly with Ro-Tel canned tomatoes and competition sports.

Ad Age reports that a shortage at some East Coast grocers prompted the investigation into the whereabouts of the good old “liquid gold.”

A Kraft spokeswoman says the company hasn’t “heard much about it from consumers at all” but that could be because no one warned them. So, consider yourself warned.

News from ClarksvilleNow.com

iraq

yesterday in News

Lawmakers: Islamic State groups wants to hit US

Rep. Mike Rogers says group might use Americans to strike inside the U.S.

gavel

yesterday in Crime, News

US Supreme Court to weigh Kentucky case this month

Former Ft. Campbell soldier sentenced to death for killing 3 children.

obama

Sunday in News

Senator: Obama may be too cautious with militants

Defense and State departments have been putting together a response to the threat.

veteran

Saturday in Military, News

Wounded Ft. Campbell veteran receives new home

Sgt. First Class Joseph James surprised during Titans game.

goettel

Saturday in Crime, News

Burglary investigation leads to meth lab discovery

Detectives found a meth lab at a home in Clarksville.