Many kudos are going to Nickelodeon for taking a stance of justice, equality and human rights! This was a very powerful message and hopefully it was received loud and clear! It is 2020, this shouldn’t be an issue for one single citizen of this county! My heart is hurting for those voices that haven’t been heard or the voices that have been fighting for decades to be heard! It’s time for people to be the change, stop the hate! Be kind! We are all human!
Join us today at 6p ET, 5p PT https://t.co/uLmPxs9UkC
— Nickelodeon (@Nickelodeon) June 1, 2020
Nickelodeon went off the air on Monday evening for a powerful PSA about the network’s support of “justice, equality, and human rights.” Now, people are responding to the 8 minute and 46-second break from children’s content that made way for a soundtrack of labored breath as the words “I can’t breathe” flashed on the screen.
The act of solidarity with the Black Lives Matter movement was announced on Nickelodeon’s social media platforms before going into effect on Monday evening. Nickelodeon also included a statement, “Declaration of kids’ rights” made up of a list of reminders to young people about their right to protection, peace, equality and education. The 8 minutes and 46 seconds that followed were the most powerful.
8 minutes and 46 seconds was the same amount of time that a police officer had his knee on top of George Floyd’s neck. Some parents complained that it scared their kids, but the network responded, quote, “Unfortunately, some kids live in fear everyday”.
