The people at Cinnamon Toast Crunch just unveiled a new SPREADABLE version of the cereal.

It’s called Cinnamon Toast Crunch Creamy Cinnamon Spread. It comes in a jar and looks like peanut butter, but tastes like the cereal. You can get it at Kroger-brand grocery stores, and it hits Amazon later this month.

Their press release says it’s perfect on toast, fruit, or as a dessert topping. Or, they suggest keeping things simple and eating it with a “spoon straight out of the jar.”